Google has been working on a new search bot called Magi, aiming to take on the likes of ChatGPT and Bing chatbot. With its unique features and potential impact on marketers, it’s essential to understand what this project means for the future of search engine optimisation (SEO) and digital marketing. What is Google Magi? As
Discover How Blog Writing Services Can Revolutionise Your Content Strategy and Boost Your Online Presence In the ever-evolving digital marking landscape, compelling content is critical to driving engagement, boosting brand awareness, and, ultimately, achieving business success. Among the many content types, blogging remains an essential tool for businesses and marketers. But with limited time and
With the rise of new technologies and the increasing importance of digital channels, marketers need to stay on top of the latest trends to remain competitive and successful.
How to rank your website in 2019 It’s a new year and time to look at how to rank your website in 2019. Crawlability & Accessibility It’s crucial the Google’s bots have access to the URLs you want to rank so they can index (read and rank) the page. Content (words, images, video, embeds) should
Search engine optimization – SEO for short – has been a popular marketing buzzword for more than a decade. At its worst, SEO is responsible for keyword-stuffed nonsense articles that not only alienate viewers, but are highly penalized by Google. When done right, though, SEO creates a direct pathway between searcher and business, providing shoppers
Search engine optimisation, or SEO, has been a staple of digital marketing ever since the advent of search engines. The idea that you could simply phrase your website copy in a way that makes your site attractive to search engines seems like an automatic win for marketers.
3 Little Changes That’ll Make a Big Difference With Your Marketing Marketing for The evolution of modern marketing has placed a great deal of emphasis on new techniques like social media marketing and content marketing. As important as these tools undoubtedly are to a company’s marketing portfolio, the ultimate power for how to attract customers
Photo: Octavio Fassatti SEO for Business Success Search Engine Optimisation or “SEO” is the process of driving visitors to your website via search without paying for advertising.
Keyword research is an essential aspect of otpimising your website for search. As Google’s algorithm evolves so should your keyword strategy. How do you do keyword research in 2023? The old-school best practice was to optimise a page for a single keyword phrase. For example, our website sells men’s designer wallets. In the past,
Small business SEO is often about marketing your company locally. Here are 4 common local SEO mistakes and how to fix them. Poor Quality Website Do-It-Yourself Websites The technology you use and the quality of the design impact on your search results. If you’re a small business with a limited budget you might try