What is local SEO and why do I need it? If you have a local business, it’s important your business appears in the “local pack” on the front page of google when searchers are looking for your brand name or search terms relating to your business (see example below). Here are 5 tips to
Keyword Optimization in the Modern Era Although digital marketing has evolved considerably over the years, search engine marketing is still one of the most important forms of digital marketing available. In fact, due to the rise of mobile phones and an immediate need for information, the importance of search engine optimization (SEO) may be at
The every-changing nature of Search Engine Optimisation (“SEO”) can make the task of optimising your website slightly daunting. Follow the best practices set out below and you’ll be swiftly on your way to a well optimised site. We’ve provided some useful templates to track your activities and keep you organised (sroll to the bottom of
Local SEO Tips for 2017 Keywords: You’ve spent a lot of time and money launching your website only to find enquires are not rolling in. Does this sound familiar? Although efforts to appear in search should be part of your ongoing marketing strategy, there are some basic steps you can use to kick-start the process.
Add Website to Google “add website to google” is a popular search term. Sometimes business with new websites are not sure how to add a website to google. Here are a few tips to get you started. Ensure your Brand Name is Listed in Google Search Results If you want your website to show
How To Avoid Google’s Over Optimization Penalty Impacting Your Website Website owners and web marketers are you ready for the much talked about penalties Google is about to introduce? SEO experts are not exactly certain which aspects of SEO will be penalised and when it will take place but it’s coming and soon. Here are
We use the website’s click-through rate (CTR) to estimate the number of visits a site will receive when people search for a keyword phrase. The website page ranking results referred to relate to Google’s organic searches. The higher your web page ranking means a higher CTR and an increase in potential business (there are
SEO Tips for Small Businesses Part 1: Different types of Google Search results There are three ways for potential customers to find you on Google. Once you understand the different types of Google searches you can then decide how they fit into your overall SEO strategy and which SEO services are right for your
SEO Definition In simple terms, Search Engine Optimisation or SEO is the process of ensuring your website appears on the first page of google when people are searching for services or products relating to your business (without paying for advertising). For example, if you have an interior design business based in London called, say, “Casa
Seach Engine Optimisation (SEO) Search Engine Optimisation (SEO) is the process of ensuring your website is visible to potential clients when they search for goods and/or services relating to your business. The aim of the game is to be on the first page of a Google search in the free section rather than paid for